AI First is a practical AI learning and certification pathway designed for students, professionals, educators, entrepreneurs, corporations, and government agencies — jointly certified by TikTok, ByteDance and Kotler Impact.
AI First brings together technology-driven learning and global business education to prepare individuals and organisations for the AI economy.
Through the collaboration between TikTok, ByteDance, and Kotler Impact, the programme is designed to make AI learning practical, accessible, and relevant for real-world application.
Creator of TikTok · CapCut · Doubao
ByteDance and TikTok represent one of the world's leading digital technology ecosystems, bringing strong relevance in AI, content, platforms, and digital transformation.
A Global Thought Leader
Kotler Impact brings global thought leadership in marketing, business transformation, entrepreneurship, and impact-driven education.
Choose your certification pathway and register through the AI First platform.
Access structured AI learning content anytime, anywhere.
Progress through F1 Foundation, F2 Applications, F3 Innovations, and F4 Mastery.
Receive certification upon completing the required learning pathway.
Co-issued by ByteDance & Kotler Impact
A worldwide network of partners bringing the AI First movement to every region.
AI First is a global AI learning and certification initiative designed to make Artificial Intelligence education accessible, practical, and impactful for everyone — from students and educators to professionals, entrepreneurs, corporations, and government agencies.
AI is rapidly transforming every sector of society — from how we learn and govern to how we work and live.
Four structured levels take you from first principles to mastery — one quarter at a time.
Choose One Level:
Includes
Earn up to 5 certificates:
4 level certificates plus 1 complete Certificate in Fundamentals of AI First.
Enrol Now →From classrooms to boardrooms to ministries — AI First meets every learner where they are.
Build future-ready AI skills to support academic performance, research, assignments, presentations, and employability.
Understand how AI can support teaching, learning, assessment, research, and academic innovation.
Improve productivity, communication, decision-making, and workplace efficiency using practical AI tools.
Build AI readiness across teams and prepare organisations for digital transformation.
Use AI to support marketing, business planning, customer engagement, content creation, and business growth.
Join the global AI First movement and earn up to 5 certificates for only USD $96.
AI First — Empowering Humanity Through AI Education